How to Beat the Social Media Algorithm – and Why You Should Try | social networks

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Therefore, trying to sidestep algorithms is a good option to have more control over the content you see on social networks and use it with more independence. With that in mind, the take you In the following lines, he explains how the algorithms work, how they affect the browsing experience on social networks, and lists four ways to try to “beat it”.

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Algorithms They are sequences of inference or instructions that a program needs to reach a given result. The basis of the operation of many computer systems, it has many functions, ranging from calculating paths in map applications, such as wizz, even protecting your personal data through encryption systems. In social networks, algorithms are used to understand the behavior of each user and display exactly what kind of content they would like to see, as well as to target ads.

This affects many aspects of the application’s user experience. Content that appears first in your feed Instagram, for example, was chosen from an algorithm-driven analysis of your past activity. The suggestions in the Explore tab are also determined by what the algorithms know about you. By customizing the presentation of content according to user interests, social networks can keep people connected for longer, as well as increase their exposure to advertising.

How social media algorithms work

Each social network operates using its own algorithms and has different criteria for ranking their content. Instagram, for example, Select the posts you want to display, in the feed and in stories, per user based on factors such as number of likes, views, date posted, and location. The app also analyzes posts you’ve interacted with in the past to show similar posts.

In the exploration and reels section, algorithms monitor the information of each post and try to match it with the tastes and habits of the profile to show relevant content, since the most prominent posts come mainly from accounts that are not followed by the user. The analysis also takes into account the likes, shares, and posts you save.

These factors are also considered by tik tok for Suggest new content in the Yours Page. In addition, the short video app also analyzes details such as captions, hashtags, sounds, and effects in the production, so that it can later display clips that contain similar elements.

Therefore, the general idea of ​​the algorithms is the same for almost all social networks: to provide popular content that manages to keep the user as long as possible on the platforms.

Why you should try to avoid algorithms

When you like, comment or share a post, you’re letting the social network know what you like. The more information this network has about your behavior, the more you will be able to view other posts that may be of interest to you. Thus, you end up consuming one piece of content after another and spending more time scrolling through the feed than expected.

Also, the algorithms can be a bit limited. By only showing the content you like, you may miss out on a number of other interesting posts. Therefore, shuffle algorithms are a way to “get out of your bubble” and discover new content you might like. Here are four ways to bypass social media algorithms.

1. Do not confirm the doubts of the algorithm

In addition to showing the people and pages you follow, some social networks also display suggested posts. These contents are recommended based on analyzing your past activity and showing similar videos and photos to others you have interacted with.

It turns out that by liking or commenting on the proposed posts, you end up confirming the suspicions of that social network and providing more data about your preferences. Therefore, avoid interacting with recommendations. If you like a suggested post, you can make the algorithm tricky and search for it manually by searching the profile that made the post.

2. When possible, use the time feed

Instagram, Facebook And the Twitter It allows the user to choose between algorithmic algorithms, in which the social network chooses the order in which posts are displayed, and chronological, which shows the most recent content first. Choosing the first method, the user provides more behavioral data about himself to the social network, which can further improve his profile. Therefore, the advice is to choose the time feed. By interacting with the content that appears first, the platform will have less clues about you.

3. Use the social network in offline or incognito mode

Another way to prevent social networks from getting more personal data is to use them offline or in the incognito tab of your browser. Of course, this cannot be done on some platforms that require registration to get started, such as Facebook. But on sites like YoutubeIt is entirely possible to watch videos without logging into an account.

For networks that require you to log into a profile, one solution is to use fake accounts. While the platforms still track your activity, you can delete personal information such as your name, date of birth, and email. This makes it difficult to track your profile and collect accurate data about you.

with information from life hacker

see also: Four things Instagram knows about you