A company spokesperson said Wednesday night that Google is exploring using artificial intelligence (AI) tools to write news articles, and has been in talks with news organizations to use these tools to help journalists.
The spokesperson did not refer to the media involved, but according to The New York Times Google has had discussions with, among others, Washington Post, group that owns Wall Street JournalAnd News Corp. and even The New York Times.
These AI tools can help journalists choose different titles or writing styles, for example, in a way that “increases their work and productivity,” said a Google spokesperson, adding that the company is in the “early stages of exploring ideas.”
“These tools are not intended and cannot replace the primary role journalists play in writing, writing and verifying their articles,” the spokesperson stressed.
However, some executives who saw Google’s proposal called it annoying The New York TimesAdding that the executives asked not to be identified. The featured AI tool is called Genesis internally at Google, according to The New York TimesAccording to sources familiar with the matter.
A News Corp spokesman declined to comment on the report. The New York Times Or an AI tool, but he said, “We have a great relationship with Google and appreciate[Google CEO]Sundar Pichai’s long-term commitment to journalism.”
a The New York Times and the Washington Post He did not immediately respond to Reuters requests for comment outside business hours.
The news comes days after the Associated Press announced a partnership with OpenAI, owner of ChatGPT, to explore the use of generative AI in news, a deal that could set a precedent for similar partnerships across industries.
Some media outlets already use generative AI for their content, but news publications have been slow to adopt the technology due to concerns about its tendency to generate factually incorrect information, as well as challenges in distinguishing between human-produced and computer-generated content.
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